Sharp Electronics (Europe) and CHGroup announce the beginning of partnership relations in Ukraine

Kyiv, October 2019 –Sharp Electronics (Europe) , a multinational corporation that designs and manufactures electronic products, and CHGroup LLC, the only Ukrainian company, which provides comprehensive support to foreign technology companies to enhance them to enter and return to the Ukrainian market without their direct presence in this market, have signed the cooperation agreement.

Thus, according to the signed agreement, CHGroup received the official representative status of Sharp brand, in the field of printing systems, in the territory of Ukraine. Therefore, Sharp Electronics (Europe) plans to significantly increase its marketing activity in the region, providing support to its partners in order to develop their business with products of a well-known world manufacturer.

«Sharp’s products consistently receive high ratings by our customers around the world for their high quality, cutting-edge technology and thoughtful design,” comments Jacek Klekowski, Managing Director Sharp Electronics (Europe). “Cooperation with CHGroup enables us to introduce Sharp’s Integrated Solutions for B2B and significantly expand business in the Ukrainian market. Today we act not only as a hardware vendor but rather as a dedicated solutions provider».

Sharp Electronics (Europe), as before, will continue to deliver the latest Sharp printing solutions through its official distributor – the MTI company. Top priority of CHGroup will be to improve communications with dealers, system integrators and end consumers in order to share information about Sharp products, to receive feedback and adjust the marketing activity, respectively, in order to increase the effectiveness of Sharp brand distribution in Ukraine. Service support processes, such as installation, warranty and after-sales service, consulting and other support, will require optimization and formulation of clear rules.

There is an ambitious challenge ahead of us – to do our utmost to ensure the Sharp brand acquires at least the same weight as it has in most countries of the world. The unique offers contained in the SHARP brand portfolio – versions of free document management software for small and medium-sized enterprises, along with the solutions for large companies and corporations – will surely attract the attention of a business user, as each business player, regardless of the size of organization and type of its activity, requires the arrangement of a document flow,” tells Taras Chabanivskyy, director of CHGroup company. “The partnership with Sharp will allow dealers to meet the needs of a wide range of consumers. A broad spectrum of A3 monochrome and full color devices, control and management solutions, low cost of printing, etc. make Sharp highly competitive, especially in printing outsourcing, which is still gaining popularity in large companies. Taking into account the trends in the European countries, printing outsourcing is the segment, which will surely have an explosive growth in case of the active development of small and medium-sized businesses. Sharp’s offers will be just well-timed, taking into account the forecasts of economic experts. It is important to provide the due time and complete information and that is exactly what the CHGroup team does professionally,” mentioned Mr. Chabanivskyy.

It is worth to say that Sharp is constantly involved in the innovative activity, producing the renowned products in such areas as document processing systems, managed services, visualization systems, energy supply systems and electronic sales accounting systems.

In the near future, an updated partner program for Sharp dealers will be announced, as well as the first partner seminar on changes to the presence strategy of the company Sharp Electronics (Europe) in Ukraine.